New Slogan?

99er said:

Who says they wont say "Americas Roller Coast" anymore? That is an old slogan and yet they were still using it last year. Just because the park has a new marketing slogan does not mean it will translate into a ride spiel.

Yes they still use Americas Roller Coast, tho it was inconsistent within the park.... Ride On however I heard more.

i think they will also use the Ride On slogan because Dorney has this new billboard next to the park that has that has Ride On
http://4.bp.blogspot.com/_cVF2LlOx6Zc/S93mGqCGXBI/AAAAAAAALqY/4O7Jd...g2010a.jpg

Sealedseven said:Yes they still use Americas Roller Coast, tho it was inconsistent within the park.... Ride On however I heard more.

Then that comes down to the individual Ride Host and what they prefer to say.

There's a Carowinds commercial featuring the "Fun and Only" slogan, so I'm guessing it might be company-wide.

And this is my complaint about companies like Cedar Fair and Six Flags. Once upon a time, each park had it's own identity. Now if you look, all Cedar Parks are look and act the same. The logo, the slogan, the rides. Give it a break.

Call me crazy, but the radio commercials with the Fun and Only have a nice ring to them.

Your crazy:)

I just saw one on TV yesterday advertisting the resorts.

I just saw a Ride Warriors ad for Kings Island. I think both will be used. It doesn't really matter though.

For some reason companies think that chaging their slogan will somehow perhaps increase marketshare. I get so tired of hearing that CP has announced a new slogan every year it seems. Why not stick with what works. Slogans are something that a person remembers. It sticks with repetition, catchy tune and visibility. If a company changes a slogan every year, then it means very little to the general public. It is simply a "catch phrase" to lure you into a marketing scheme. I know I am rambling, but I just think it is tiring to see year after year of new slogans. Stick with a slogan you have already ingrained in everyone's head. Don't reinvent the wheel with another new slogan. Stick with "RIDE ON". Let it "ride" a bunch more years. People remember that crap.

Also very true^

RaceRinger said:
There's a Carowinds commercial featuring the "Fun and Only" slogan, so I'm guessing it might be company-wide.

yea a few days ago sadly, there was a cedar point commercial aired with the fun and only slogan...

Now that Cedar Point has been open more than a month now, does anybody like the jingle of "the fun & only"? I think it has a nice ring to it and it's one we'll remember. Has anybody besides me warmed up to it? I myself still enjoy the RIDE ON, but this new one is cool.

^Well, it's certainly not as clunky as I thought it would be in ride spiels.

I think I like it much better when they go with a warm approach rather than a cheesy or 'hardcore' advertisement.
Specifically, I think last year was great, because that "Come Get Away" song made a great commercial and "Ride On" is great for use in the park.
Another one, "The Amazement Park," IMO captured the park well at the time, but would not fit well anymore.
This commercial is golden. http://www.youtube.com/watch?v=3YO_9zaZa3E

Also, a question for people in the Cedar Point commercial area - do you see yours annoyingly often? I don't even watch much TV and I seem to see the Kings Island version a ridiculous amount.
Maybe they should spend more on the commercial and less on how often it is played?

On Mean Streak or Magnum (I can't remember), I heard a very unique one I like that was really good. "The Coast with the Most." I just think that is great.

If the song for "The Fun and Only" were a bit better (I mean not being flat when they say Cedar Point), it could work. I would also like to see some better use of the Chroma Key or just get some footage around the park.

Has anyone seen a commercial advertised for Great America yet?

Don't know if anyone has brought this up yet, but there's been some old CP slogan songs posted on youtube:

http://www.youtube.com/watch?v=HhWey29uYoo&feature=related

The Come On Get On commercial from 5 or so years ago was the best commercial if you ask me.

I am really hoping that the "Fun and only" jingle returns this season. I just think it works because it plays in your head and the fact that it seemed to help with the increasing attendance.

I'll take the Fun and Only, as long as they get rid of those annoying kids.

Ahh, I hate kids. :)