Motley Fool Article

http://www.fool.com/news/take/2003/mft/mft03031201.htm?source=eptyholnk303100&logvisit=y&npu=y&bounce=y Check out this little article from the Motley Fool website. Does anyone actually think that high gas prices are going to hurt CP attendance? I don’t. If most of your customers come from a 150 mile radius, I don’t see how gas costs would be a deciding factor on making a trip. Depending on your vehicle, a 300-mile round trip is only going to cost $30 at the high end. Considering this is less then the cost of one ticket or lunch for four, I don’t think higher gas prices will hurt CP at all.

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Bob M.

How can turnstyles "not be clicking like they're used to" in the off-season?

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tambo

I think it can make a difference, for two reasons.

First, as a larger fraction of your income goes to commuting costs, heating oil, etc., you'll have less discretionary income. As things get tight, that might mean a family takes only one trip to the point rather than two, or two trips rather than buying season passes. Maybe a family that used to stay on-point cuts back by staying off-point, or converting an overnight trip to a day trip. Cedar Point is pure recreation; it's more expensive than fishing, the movies, or playing hoops in the backyard. It might be one of the first things on the chopping block for families with tighter budgets.

Second, people seem to react non-linearly to gas prices. While it may be rational to say that you're only spending an extra few dollars on gas on a trip to the amusement park, people seem to react irrationally. Remember the spate of articles about driving habits the last time gas prices crept to this level...

Jeff's avatar
How does the "analyst" say that the turnstyles aren't clicking at Cedar Fair parks when the only one that's open is Knott's Berry Farm? Is he aware of the record year the company had?

I predict a strong showing this year. Growth won't be huge in the parks not getting new attractions, but I bet we'll see good numbers from Valleyfair, Cedar Point and Michigan's Adventure.

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Jeff
Webmaster/GTTP - Sillynonsense.com
"The world rotates to The Ultra-Heavy Beat!" - KMFDM

I don't think that they higher gas prices will be a factor that much this year. You have a huge new ride going in, with plenty of press. Another factor is the weather, and I have heard from numerous sources that we are going to have a dry summer. Less rain is usualy a good thing for CP.

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AKA...Somewhatchewy, Joseph the White.
> Am I pretty? Tell me I'm pretty.

if (female) printf("You are pretty");
else printf("You are lonely");

Funny, with my husband going on his 3rd year of unemployment, we still purchased season passes because trips to CP are the cheapest "vacations" we can take. Being one of those in the 150 mile radius, day trips to CP are much more likely rather than less likely.

I won't argue that driving vacations, and vacations in general, will suffer from higher gas prices. But on the other hand, people who are local to amusement parks are more likely to stick closer to home and visit their parks more often.

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I'd rather die living than live like I'm dead
http://www.webtechnik.com/ebony/CPLady.htm

OldCPer: it may be unreasonable to generalize from a C'Buzzer's behavior to that of an Ordinary Person. :)

The allusion to PKS and FUN was perhaps less literal than some here may be taking it. I think the point of the article was closer to "higher fuel prices will affect a broad swath of the economic landscape" than "here are the stocks to sell right this second."

Lumping FUN's performance with PKS' also shows a pretty serious lack of due dilligence. Yes, they have comparable markets, but they have not had comparable performance over the last fiscal year.

As many others do, I suspect CP will do a banner year due to Dragster. Would it be better without high gas prices? Probably--low fuel prices lead to more discretionary income, and some of that would probably go to the park.

Well if I am any indication the gas prices wont affect CP at all, but I also know there are not many people as obsessed with CP as me. I have made plans to drive to CP from Boston, which is about 700 miles each way. TTD will keep the attendence high even with the gas prices.

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CP4ME

As for gas prices, remember the summer of 2000? The price for a gallon was as much at is it now, even more. CP raked in 3.5 million guest that year.
I don't think gas prices will affect CP attendance. So it costs a family of 5 or more an extra few bucks to make the trip. It is still inexpensive to make a 5-8 hour drive to the Point. The benefits outweigh the increase, IMO.

MrScott

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"If we go any faster, she'll blow apart for sure!"

Jeff's avatar
Look around the United States. Look at the traffic congestion, the SUV's and urban sprawl. Americans pay whatever they have to drive their cars. They don't care what it costs. Our oil consumption goes up and up, and instead of looking at the issue of why it goes up, our government is more interested in finding more oil to consume.

Sign me up for a hybrid.

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Jeff
Webmaster/GTTP - Sillynonsense.com
"The world rotates to The Ultra-Heavy Beat!" - KMFDM

I definitely agree with Jeff. The government should be investing its money in developing electric and other environmentally-friendly vehicles that have the same power and mileage as gasoline-driven ones. (I am all for power from hydrogen, one of the most common elements in the universe!) That way we wouldn't be so dependent on regions like the Middle East, and gas prices wouldn't be jumping so high. (Does Bush pay for his own gasoline? I think not! We do!!)

I hated paying $2 for a gallon of gas in the summer of 2000, and this summer, it looks like it will definitely be more (I'm from Michigan). My dad was telling me it would probably be up to $3/gallon this summer. Luckily, I'm working at the Point so I can take the bus to and from my job. However, this will still take a bite out of my wallet when I'm driving in my own car around town. Any changes that can be made, I am all for!!

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~Lee~

Group Sales ATL '01
Group Sales TL '02
Park Admissions Supervisor '03
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"The greatest leaders don't take credit for their actions; they don't have to."
*** This post was edited by Lee 3/14/2003 8:50:38 PM ***

Hmmm well what does Iraq have that we would love to get our hands on?......oh yeah OIL! But besides from that we really dont have much of a choice, i mean we are dependant on our cars, we have no choice but to pay up.
I'll trade my gas-guzzeling 4Runner in for a hybrid any day. Sign me up too.

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The InCrowd™
http://www.theincrowd.tk

As soon as they begin Mass-Production of Hybrid cars...And convert Gas stations to hydrogen refuling stations then the prices will go down for the hybrid cars. I dont see why we wouldnt make that switch. It be a pretty big mistake to keep using oil for gas when we can use water.

Anyway, Me and some friends are making a 500 mile road trip this summer even with these high gas prices and the way insurance prices are(Atleast here anyway). The high gas prices will have minimal to almost no affect on CP. Plus the addition of TTD will definatly increase attendence at the Point this summer.

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- Dennis
WTC plan Approved. A structure that will stand 1,776 feet in the NYC skyline. It will be the tallest tower in the WORLD!!!

The comments about crazy driving habits are well-taken.

Both of my brothers with kids own SUVs that get about 10 mpg less than our "ugly" honda minivan. The minivan has more cargo and passenger capacity. Oh, the minivan was cheaper, too.

Even crazier: I dated a woman in Pittsburgh once whose family all worked in the city, but they lived just north of the county border because "property taxes are lower" there. They were unable to be convinced of the fact that in less than two months, they spent more on additional commuting costs than they saved in an entire year on lower property taxes. The property up there was more expensive too, since "everyone" wanted to live just outside of Allegheney county. In other words, the base for those taxes was also higher than it would have been for an equivalent house in a good neighborhood in Pittsburgh.


Jeff said:
Look around the United States. Look at the traffic congestion, the SUV's and urban sprawl. Americans pay whatever they have to drive their cars. They don't care what it costs. Our oil consumption goes up and up, and instead of looking at the issue of why it goes up, our government is more interested in finding more oil to consume.

Sign me up for a hybrid.

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Jeff
Webmaster/GTTP - Sillynonsense.com
"The world rotates to The Ultra-Heavy Beat!" - KMFDM


I agree, Jeff. Besides, wasn't gas around $2.00 or more a gallon back a few years ago? If people want to go somewhere, thery're not going to let gas prices stop them. Sure, if it were a long trip/vacation, they might cut back on how much they do, but, they'd still take the trip/vacation. I'm sure, if people are traveling an avaerage of 150 miles, Cedar Point won't suffer any decline in guests. With TTD new this year, I bet, the number of guest will increase a lot. Actually, if a war breaks out with Iraq, even more people might go to Cedar Point. Cedar Point is a great way to get away from the problems of this world, if even for1 day.
*** This post was edited by JBSquared 3/15/2003 11:30:55 AM ***


Jeff said:
Our oil consumption goes up and up, and instead of looking at the issue of why it goes up, our government is more interested in finding more oil to consume.

Agreed. I highly recommend Bill Maher's controversial, but well written book, "When you ride alone, you ride with Bin Laden." Maher addresses this issue, stating that America is an oil junkie, desperate for its fix. I don't see why it is so hard for people to start giving up their gas guzzlers in exchange for cheaper prices, a better environment, and to a certain extent better security. It won't be easy to change the whole country, but we better start now, or else its gonna bite us in the butt in the future. With all of the crazy stuff happening in the world today, I would hope that people would stop worrying too much about their money and go have a good time at an amusement park.....our society needs a good break from it all.

Also, I am looking to research alternative fuel sources and work on more environmentally friendly cars when I go to college and "grow up", so I will be contributing to the country!

Here's something to think about that is partially related to this topic...

What's more of an outrage: $2 a gallon for gas or $3-2.50 for 20 ounces of pop or water within the park?

The way I see it, is if people are willing (well, not necessarily willing) to drop 3 bucks at the vending machines for a bottle of water, I think that it proves that the gas prices don't matter. When people go to an amusement park or baseball game they are assuming the responsibility of paying amounts of money they wouldn't otherwise spend. Gas money as well as money for expensive food are inclusive. If people want to go to an amusement park for a day or two then they will find a way to pay for it.

I think that the resort locations like Disney World will suffer again this year, and not regional parks like CP or say Holiday World who had a record year last year.

With this said, I would hope that Cedar Point learned its lesson about raising pop prices. Between a riot in the Mantis queue to overall angered guests they really can't keep the prices at 3 dollars a pop (pun intended). It's been established that CP gets the Pepsi products for free, so why not actually drop the price to maximize sales? When the vending machines start to run out at a faster rate than they can be restocked, then maybe it would be time to raise the prices.

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What is most anticipated event of 2003? the debut of Dragster, the release of Metallica's new album, the release of Terminator 3, or the release of Matrix:Reloaded...tough call.

The gas prices may be high but look at it another way. Cedar Point is the best amusement park around. Just spending one day there is a great vacation.
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New For 2003 Top Thrill Dragster Tallest Coaster Ever!!

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