New CB TV Ad
Like it said in yesterday's OnPoint entry, Castaway Bay's new TV ad was on during the Golden Globes last night. From what I remember, this is CP's first ad with their new ad agency.
From what I saw, I like what I see. The two parrots talking to eachother is 20x better than any ol' ad that plays some dumb music and just shows clips of the park. This ad catches people's attention and does its purpose better than anyother CP ad I've seen in a long time.
-Craig-
2008:Magnum XL-200 | Top Thrill Dragster
2007:Corkscrew | Magnum XL-200 | Maverick
Stupid Florida...
2005/2006: Cedar Point - Millennium Force
2007/2008/2009: Walt Disney World - Magic Kingdom - Tomorrowland Speedway
2008: Hard Rock Park - Maximum RPM! Opening Supervisor
2008/2009: Universal Orlando - Men in Black: Alien Attack Team Leader, Guest Services Coordinator
Saw the ad last night during Idol.
Its definintely an improvement over the whole "It's the Best" campaign. And, while it seems to successfully target families, I didn't think it gave a very good idea of all that the place has to offer. Although, I'm sure doing so is pretty tough to do in 30 seconds.
Brandon
I didn't know whether or not to post this hear or on one of the threads discussing the new site, but on CP's main page, Castaway Bay's ad is available.
-Craig-
2008:Magnum XL-200 | Top Thrill Dragster
2007:Corkscrew | Magnum XL-200 | Maverick
bholcomb said:
What's this TV you guys speak of? ;)
"You are aware that there is an invention called Television and on this invention they show shows"
I feel sorry for people who don't drink. When they wake up in the morning, that's as good as they're going to feel all day.
Gomez said:
I didn't know whether or not to post this hear or on one of the threads discussing the new site, but on CP's main page, Castaway Bay's ad is available.
Sorry, Gomez, I can´t seem to find that. I am looking under resorts > castawaybay > online fun, but nothing there. Where exactly is it?
On the main page, various pictures flash across the screen. One says new of 2006, Skyhawk, and in the corner it says watch animation. After that it says Castaway Bay and in the corner it says watch commercial.
-Craig-
2008:Magnum XL-200 | Top Thrill Dragster
2007:Corkscrew | Magnum XL-200 | Maverick
Last year's The Best.... as campaign had better pictures IMO. The Best Roller Coaster pic of Millennium was my favourite. Best white knuckles, best vacation, best summer kickoff all had great pictures. The new pictures that go across the home page of the site aren't quite as good.
EDIT** they still use the one of Millennium Force, except it is advertising season passes.
*** Edited 3/20/2006 3:41:49 AM UTC by Vince982***
We'll miss you MrScott and Pete
You must be logged in to post