Marketing Maverick

Well we all know there were plenty of threads talking about the pre-announcement "hype" for this ride, but what about now that it's been announced?

I think CP is doing a great job so far with the marketing. They put up large signs in the two most logical places surrounding the project area, they're handing out little Maverick inserts in the park map when you pay parking, and they've certainly exceeded my expectation with the website design and content...

Do you think they're doing a good job? What can they improve on? What do you hope to see happen before May?

Maybe they took a few classes from Trump University ;)

From what I've heard, it's going to get even better. Sounds like some pretty cool things are planned.

I was very impressed with the Maverick web page, I must say. I was expecting some POV/aerial videos, concept art, etc, but not everything that was delivered. The overall fit-and-finish of the site is simply way beyond my expectations.

I can't imagine what else they will do (aside from the webcasts and construction diary). Everything I thought they would slowly release throughout the off season (wallpapers, icons, multiple videos) is already there. It is REALLY well done what they did, and I must say I am impressed.

Walt,

Yeah, I guess I should've expected that considering the entire idea of this ride ("new direction") is rooted pretty heavily in theming, scenery, etc...

Thanks for the tip Walt :)

So far, everything about Maverick has exceeded my expectations. That goes from the ride right on through to the website. The website itself has a feel of polish and sophistication that is well beyond what I've seen as typical for a ride announcement, and the content is top notch.

They should hand out lassoes and rattlesnakes at the entraces next year.

The recent announcement of Griffon could also be helping make CP's announcement look that much better. BGE dropped the ball at the same time CP hit the Rock n Jock 100 pointer.

Rock n Jock? Does MTV still put on that crap?

-Tambo

Uhh, how did BGE drop the ball?

Bad rendering for one.

Website didn't come up until about an hour after the countdown hit zero.

I guess its not really dropping the ball, but its really rough. You take what they did (which was very minimal) and the effort CP put in looks a million times better by comparison.

Yeah, that countdown was really stupid. If you're going to put a timer like that on a page, at least get close on the update. Between CB and PB there were probably a couple thousand people trying to get the page that wasn't updated yet. That's really poor execution. It would have been much better to never have the timer than to botch it up.

MrInkSpot, you don't mean real snakes do you? That might backfire in the long run...then imagine CP being overrun by snakes...it'd be like snakes on a plane, only, it'd be snakes on a coaster, or snakes on a spin n' puke or....

Lol, "Snakes on a Skyride"... Wouldn't that scare the junk out of you if you realized you had a snake or two onboard halfway through the skyride??

Yikes...

We'd be finding out really quick if the snakes have wings.

Or if the flowerbeds below were soft enough to break a fall. :)

Yeah, Snakes on a Coaster!! That should be the sequel! :)

I agree with everything that has been said about the website. My first glimpse, which was at 6am or so, caught me by surprise. They have an entire subdomain for Maverick, as well as a very well done site containing all the things that have been mentioned before. It's simply a job well done on the behalf of the Cedar Point IT Dept. (or whomever is responsible).

In summary, they did a very thorough and impressive job on this one. Everything else is really icing on the cake, the signs and all are something that Cedar Point should be highly commended for. From what I recall they have never yet done anything this well.

So maybe this really does mean that Cedar Point is redevoting themselves to theming... Hopefully, and I stress that word, hopefully, they will do a superb job with erection as well as maintenance this time. I just don't wanna see another Disaster Transport around the Point, especially seeing as so many want that torn down.

But my first vote goes to tearing MS down. My first ride, end of last month, I was just thinking, tear down this darn POS! :)

Good thing you're not the one making decisions about which rides to remove.

Hey, what's that supposed to mean? I'm not saying I'm special, I'm saying I agree with the common notion that MS is really really rough, not a nice ride at all. They were mentioning tearing down rides, I was giving my input.

What is this bashing of me today? It's not like I did anything wrong.

I wouldn't call it a common notion, just a very vocal minority.